Fandom and “The Real Cost” Return to Petco Park in San Diego with a One-of-a-Kind Augmented Reality Gaming Activation

The Expanded “Attack of the Metallic Menace” Experience Lands at the Interactive Zone at Petco Park on July 25-28 in Support of The Real Cost Teen Vaping Prevention Campaign

Fandom, the world’s largest fan platform, and The Real Cost will unveil a custom augmented reality mobile game – “Attack of the Metallic Menace” – with an immersive gaming experience in San Diego during the biggest fan convention of the year.

• Inspired by classic Kaiju movies like Godzilla, the ten foot metal monster – who made its debut last summer to thousands of convention attendees – is back to drive awareness around the dangers of teen vaping.

• Attendees will be the first to experience the browser-based AR mobile game – created by Fandom – as they face off against the Metallic Menace who will send toxic metal shards their way, representing the toxic metals teens can inhale when vaping.

• Players will try to dodge these toxic metals and fight the Metallic Menace at the event, while also competing against other attendees including fan-favorite gaming influencers.

• Those at home can also engage with the “Metallic Menace” AR mobile game and custom influencer content during and after the weekend event.

WHERE: Interactive Zone at Petco Park (Lexus Premier Lot) – 58 Eleventh Ave, San Diego, CA 92113

WHEN: Thursday, July 25 – Saturday, July 27 from 10am – 5pm & Sunday, July 28 from 10am – 4pm

CONTACT: Brenna Harran – [email protected], 42West/BHI for Fandom, Jonah Keel – [email protected]